Apeseg’s prediction for 2009 assumes GDP growth of 5% and further assumes that premium growth will again outpace GDP growth. GDP growth reached 9.4% in 2008. However, one significant factor in GDP growth last year, double-digit growth in consumer credit and mortgages, is not expected to continue in the coming year given the economic crisis.
Insurance penetration remains very low in Peru at only 1.0% of GDP. In an attempt to further increase penetration, companies will continue to develop alternative products and target geographical regions and populations currently underserved by insurance, according to de Andrea.
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